Large format printing poses a unique challenge. You need the font size to be big enough and the design to be clean to avoid distraction and allow for optimized readability. This means that your large banners should have messaging that’s short, sweet, and to the point. However, even if you have a short, catchy message, no results will follow if your audience can’t read the text. To help you better prepare your design and anticipate your printing needs, here’s a guide to the best font sizes for large format printing.
The most important part of choosing your font size is …
Wide-format printing is used to create products like banners, wallpaper, murals, image wraps, and even trade show graphics. They help build your brand and create stronger recognition where applied. While these are commonly used as marketing materials for rotating advertisements, one application is often overlooked—elevating in-house environments. Wide-format printing can be applied to the walls in and around your office to help strengthen first impressions with clients and improve overall office culture. By applying these graphics to external walls, you can attract attention of pedestrians and spark curiosity about your brand.
Creating a Strong First Impression
There’s a delicate mix of …
The best way to ensure that you stand out from the crowd during your next trade show or event is to display eye-catching signage and memorable branding. One of the most effective ways to do this is through the use of retractable banner stands. Retractable banner stands are some of the most commonly used stands and are especially advantageous for individuals who travel and present at various events around the country. They use a spring-like mechanism to roll banners into the base and keep them protected when not in use and set up only takes a few seconds. If …
Creating a visually appealing backdrop or display for your trade shows and events is essential to the success of your efforts. By incorporating plenty of graphics and display products, you’ll make a stronger impression on your audience and help increase the likelihood of getting new customers. However, sometimes your graphics and displays need to be shipped, which can present some obstacles. The size, weight, and durability of your items can impact shipping needs, but thanks to industry experts, there’s always a way to ensure that you have everything you need to maximize your display at trade shows and events.
Variables …
Retractable banner stands are great visual marketing materials that showcase your business during trade shows and events. There are several different types available to choose from, which can make the decision difficult for many. There are free-standing banner stands that require some effort to set up and all-in-one compact stands that can be assembled quickly and easily. The options can seem endless, and ultimately, it comes down to your personal preference.
However, if you’ve never worked with a banner stand you may not know the differences between what’s available. To help you find the perfect solution for your needs, here …
When digitally printing fabrics, you’ll need to utilize frame extrusion technologies to properly display the finished product. One of the most commonly used systems is silicone edge graphic (SEG) frames. SEG is a flat silicone part that can be seated snugly inside a frame, oftentimes one that’s made of aluminum. It provides a drum-tight fit that’s both sophisticated and polished, while still allowing for quick graphic change outs. To help you better understand the benefits and mechanisms involved, here’s everything you need to know about SEG framing.
The Rise of SEG Framing
Before SEG framing became popular, most trade …
Creating the perfect exhibit to showcase your products and services at a trade show takes a lot of work. You need to design eye-catching graphics and print them on high-quality materials that are going to compliment your business. Since trade shows serve to attract, inform, direct, and entertain, graphics are the best way to stand out from the crowd and achieve your goals. However, with so many types of printing materials available, it can be hard to decide which option is best for you. One of the first things you need to consider is how the graphic is going …
2021 has been a challenging year for a lot of industries, as it’s been difficult to predict the ever-changing Covid-19 mandates. This is especially true for trade shows and events. Many events that were scheduled early in the year were cancelled due to evolving Covid-19 restrictions, which caused an upsurge in demand once restraints were lifted. When cases began to decrease again, beginning in early August, the demand for live, in-person events and trade shows returned swiftly and without warning.
Although everyone involved is grateful to be hosting, attending, and creating materials for the trade show business again, the sudden …
As in-person events resume, it’s more important than ever to create a lasting impression on your customers. Taking the time and effort to utilize tents strategically for your event will help you grow your business, improve brand recognition, and spread awareness about your products or services. Whether it’s a festival, trade show, conference, sporting event, or business fair, you need to create an eye-catching tent that attracts interest and invites your customers to learn more. If you’ve never attended an outdoor fair, or haven’t been to one in a while, here’s how to use event tents for your first …
Direct mail campaigns are a great way for you to boost your response rate, increase your company’s visibility, and showcase innovative products, services, or opportunities to your target audience. However, not all direct mail campaigns are created equal. If you want to improve your overall response, you need to take the time to properly plan your campaign. Doing so will have a direct impact on your overall ROI and can increase the success of your efforts tenfold. To help you create strong mailers, here are the top 12 questions to ask for a successful direct mail campaign.
1. What is …
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