The dynamics of business-customer relationships are getting more and more complex in the digital age. People are increasingly interested in building meaningful relationships with companies they are doing business with – and not simply buying products and services from them.
Running a successful business at the present means more than attracting new customers – it means retaining them for a long time. Concepts like customer lifetime value, customer retention strategies and leveraging customer loyalty are among the most important elements in the daily schedule of marketing managers.
And for the last five or six years, companies can rely on an extremely powerful, …
Impact Color announces the winner of the Sign-Up to Win contest…
We’ve launched our new web storefront – – Display Impact. Everything you’ll need to “Brand Big” at your next Event or Trade Show.
Impact Color participated in the Elmhurst Park District’s 9th annual kick-off event at Wilder Park Formal Gardens on Saturday April 26th.
Impact Color LLC recently participated in the announcement of Advocate Good Shepherd Hospital achieving Magnet® recognition for excellence in nursing services by the American Nurses Credentialing Center’s (ANCC) Magnet Recognition Program® – an accomplishment shared by only about 391 hospitals nationally of the nearly 6,000 registered hospitals in the United States.
Magnet recognition is the highest distinction a hospital can receive for outstanding nursing care. Hospitals that achieve Magnet status are noteworthy for their quality, excellence and innovation in nursing, showing improved overall patient outcomes, shorter lengths of patient stay, higher rates of patient satisfaction and greater cost-efficiency.
The Magnet® recognition announcement …
Impact Color was recently chosen to print and install a grand-format building wrap to commemorate Advocate Lutheran General Medical Center’s receiving the Truven Health Analytics’ 100 Top Hospitals®. This prestigious recognition highlight’s those leading the way in providing high-quality patient outcomes.
We printed the window cling on a HP L26500 Latex Printer on window perf vinyl media. Installation was performed over a two day period. Final wrap size was 35 feet wide and almost 12 stories tall. For a full slide show of the installation please go to our Portfolio page.
Impact Color LLC has completed the Hewlett Packard ecoSolutions training and is now certified as a HP ecoSolutions Trained Printing Company. By completing the HP Latex University training, Impact Color LLC joins an elite list of U.S. and international companies that take a leadership role in producing large-format graphics that are friendly to the environment.
“We installed the HP L-26500 Latex Printer in response to customers who were looking for large-format graphics that have green-friendly, best-in-class image quality”, according to John Schleich, President of Impact Color. “Clients love the quality coming off of our Latex printer, and the prints don’t have …
Vehicle wraps allow your business to be on display all the time. People notice words and pictures on
vehicles, which makes your car or truck a mobile billboard. Wraps are your opportunity to reach
potential clients that you may not have been able to before.
Vehicle wraps allow you to customize what people see and learn about your business. New technology
allows for astonishing colors and graphics that look like they are part of the overall paint scheme of the
vehicle.
There is also some serious bang for the buck with mobile advertising. The Traffic Audit Bureau (TAB)
conducted a study in the Chicago area and found …
Trade shows allow you to bring your product or service to the public. During a single event, thousands of people can learn about you and your business. Yet not everyone who attends a trade show will stop at every booth. The key is to draw them in and make them want to be sure to visit your booth. The eyes are usually the first sense that people use at trade shows, so making your booth stand out from the competitors is the first advantage you have.
This kind of edge will make your booth – and business – memorable. People attend …
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